Rex. 39. Veteran Marketer.
I wasted no time – shortly after graduating from Sheridan’s marketing program, I landed a job at Performance Auto & Sound Magazine (known among followers and in the industry as PASmag)
Leading with passion ever since, I have lead many valuable positions at different auto-centric agencies and tuning shops. Primarily brainstorming and implementing ad strategies to show client ads on automotive niche-based forums. Success comes naturally when you lead with passion. I’m always up for whatever challenges are put in front of me.
Over the years working in service at different shops, I’ve become familiar with that environment. Alongside my working career, I spent most of my spare time involved in the immersive local car scene, staying connected to the grassroots side of car culture. This effort, combined with my skills in marketing and working on cars lead me to different unique opportunities.
Performance Auto & Sound Magazine
My expertise in brand partnerships and marketing made this role a natural fit.
As an account manager at PASMAG, I spearheaded numerous successful campaigns
that helped to elevate the magaznie’s brand partnerships and growth.
One of my more notable achievements during my time at PASMAG was my collaboration
with Honda, which involved a photoshoot featuring a Red Honda Fit. Leveraging my expertise,
I brainstormed a concept that I was confident would both resonate with PASMAG’s audience
and highlight the unique features of the Honda.
Brand Partnerships
I’m a seasoned account manager who’s put large amounts of effort into making a name for myself in the world of brand partnerships. With years of experience under my belt, I’ve been instrumental in forging partnerships with some of the world’s most well-known brands.
As an account manager I am responsible for developing and maintaining relatinoships with some of the biggest names in the industry – including Coca-Cola, Holt-Renfew, Kia, Samsung, Taylor Made, Hyundai and Toyota.
My expertise lies in my ability to understand the unique needs of each brand I work with, and develop customized solutions that meet those needs. My strategic approach has helped elevate my client’s brand partnerships to new heights, resulting in successful collaborations and increased revenue.
In the fast-paced world of brand partnerships, both my expertise and professionalism has set me apart from the crowd. My dedication to excellence and unwavering commitment to clients has earned me a reputation of one of the best in the business. I hope to inspire others with my passion and drive.
During my time at Hearst, I was primarily responsible for handling Canadian OEM business, working with major brands like Lexus, Toyota Volkswagen and General Motors. As an account executive, my main focus was on building and maintaining strong relationships with clients. I understood that my success depended on their success, and so I made it a point to go above and beyond to meet their needs.
My extensive network of contacts within the industry helped me develop strong relatinoships with key players at companies like Lexus, Toyota and Volkswagen, making me a main point of contact with these brands. I worked tirelessly to ensure my clients received the best possible service and support from Hearst.
Ultimately, my time at Hearst was a testament to my passion for the automotive industry and dedication to excellence. I understood the unique challenges and opportunities that the industry presented, and I was always eager to take on new challenges and find innovative solutions to meet my client’s needs.
As the brand partnership manager at Heliconia, I am responsible for driving business growth through research, analysis and development of new partnerships. My key responsibilities range from conducting research, to creating proposals and pitch materials, to developing relationships with endemic and non-endemic brands that align with our team’s personalities.
I’ve got extensive experience in the automotive industry as an account manager, business consultant and event organizer. My background in marketing and sales has enabled me to develop and execute successful campaigns that have delivered measurable results for some of the biggest brands in the industry.
Throughout my career, I’ve demonstrated a passion for cars, and a dedication to excellence. This has earned me a strong reputation as one of the best in the business. I love working with different brands, learning and understanding their needs, and developing customized solutions that meet them.
Passion, creativity and dedication to excellence are the forces that keep me driven and pushing forward. Let’s work together!